The Greek Talk
Weekly newsletter delivering the news, cultural gems, travel spotlights and memes from Greece and Greeks living around the world in a funny, witty, sarcastic way.
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Our readers are educated, globally minded Greeks and friends of Greece living in North America, Europe, and Australia. Demographics: Primarily 30–65 years old, with strong representation from Gen X and Millennials. Many are first- and second-generation diaspora Greeks, as well as expats and philhellenes. Profession & Income: They are highly educated professionals — lawyers, doctors, entrepreneurs, consultants, creatives — with above-average disposable income. They travel often and value premium products and experiences. Psychographics: Globally savvy. They care about cultural connection, family and lifestyle. Engagement: The Greek Talk has an industry-leading open rate (51%+), and a 5% CTR. This is not passive consumption — it’s community-driven engagement. Top-of-Issue Visibility – Your brand appears at the very start of the newsletter, where engagement is highest and before readers scroll, and it includes the top line "In Partnership with" Editorial Ad Style – Instead of looking like a banner, your placement is woven into the witty Greek Talk voice, making it feel like part of the content readers trust and enjoy. Prime Real Estate – This is the spot where our readers pay the most attention — perfect for driving clicks, sign-ups, or sales. Top of Mind – Being at the top means you’re not competing with other ads or content; your message gets maximum attention and recall. Headline 42 characters Body Text 364 characters CTA 21 characters
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